Your customers are asking ChatGPT and Google AI for recommendations. If those tools cannot read your website, you are invisible to them.
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A 10-point audit you can run on your own site. Step by step, with real examples.
See what is insideMore local searches start inside an AI chat instead of a list of links. Being readable to those tools is the new baseline.
Across 2,147 business websites checked in Sydney with identical rules:
Only 3.6% score above 70. Most sites lose the same few points: no structured data, no suburb named on the page, and a Google profile that disagrees with the website.
AI visibility is how easily an AI assistant can understand, trust and quote your business when someone asks for a recommendation in your area.
It is scored on things you control: structured data, whether your suburb is mentioned on your site, whether your Google profile matches your website, how your pages are written, and whether crawlers are allowed in.
Bots Readable checks 10 of these signals automatically, scores them from 0 to 100, and tells you exactly what to fix first.
What is AI visibility?
It is how easily an AI assistant such as ChatGPT or Google AI can read, trust and quote your business when someone asks for a recommendation in your area.
How is the 0-100 score calculated?
Ten checks: structured data, service-area signals, Google Business Profile, website/Google consistency, page basics, FAQ content, internal links, robots.txt, sitemap and directory listings. The rules are published.
Do I need my own website?
Yes. A Facebook or Instagram page gives nothing to crawl.
How much does the playbook cost?
AU$39 one-time, with an early-bird price of AU$29 for the first 20 copies (code EARLY20).
We run the same 10 checks across suburbs in southern and inner-western Sydney. Pick a suburb to see what the audit looks like there.
Hurstville · Kogarah · Rockdale · Beverly Hills · Penshurst · Carlton · Bexley · Allawah · Kingsgrove · Mortdale · Peakhurst · Riverwood · Brighton Le Sands · Belmore · South Hurstville · Epping · Strathfield · Chatswood · Burwood · Eastwood · Campsie
Also: AI Visibility Playbook · What an audit covers · All areas